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A business manual on
value-added products
from tuna and tuna bycatch
developed by Robert Stone
The production and marketing of value added tuna products provides
opportunities for new businesses, with associated economic and
employment benefits. Tunas and associated bycatch species can be
commercially processed into a wide range of products to increase their
economic value. In addition, exported value-added products may generate
substantial foreign exchange earnings and further employment benefits.
This business manual
provides practical guidelines to assist existing and potential
entrepreneurs with the setting up of sustainable and profitable
businesses making value added products from tuna and the by-products of
tuna fisheries. The focus of the manual is not so much on value-adding
processes (‘how do I do it?’) but more on the management of the
operations (‘will it make a profit?’) - a guide to setting up and
running a business, rather than a book of recipes.
The manual is not intended
to cover large industrial tuna processing operations, but should be
appropriate for both small and medium scale enterprises: from a small
family business processing artisanal tuna catches for the local market;
to a medium enterprise exporting its products, employing a number of
staff and handling the catch of commercial vessels. It assumes a basic
knowledge of business principles, and is aimed mainly at entrepreneurs
who are already involved in some aspect of the fishing, food processing
and/or retail sectors. |